Stage 01 · Pulse
We listen everywhere the moment happens.
Continuous polling across social, news, and live sports data — at the cadence of a live event. Today: Türkiye vs Australia, FIFA World Cup 2026.
X / Twitter
Instagram
TikTok
Reddit
BBC Sport
ESPN
Opta Sports API
Sky Sports
Aggregate signals · per minute
1,247 /min
Match minute
67'
Live signal feed
streaming · 1.2K/min
X
@espn_fcTürkiye looks sharp tonight — Arda is electric
X
@FootballDailyGOAL! ARDA GÜLER from outside the box! 🇹🇷
IG
@bleacherreportAustralia struggling for possession in midfield
REDIT
r/soccerTürkiye 1-0 Australia · Live thread (87 comments/min)
OPTA
data feedxG: TUR 1.42 · AUS 0.31 · possession 58/42
X
@goalMatch of the night candidate already? Wow.
X
@BBCSportÇakır produces a stunning save from the spot!
TT
@futbolclipsSlow-mo of the goal already trending
X
@SkySportsWhat an atmosphere at BC Place — the Türkiye fans bringing it
X
@FabrizioRomanoArda Güler. World class from a 21-year-old. Here we go. 🦅
X
@goalRED CARD! Australia down to 10 men — game on
IG
@onefootballTürkiye on the front foot, looking comfortable
X
@espn_fcTürkiye looks sharp tonight — Arda is electric
X
@FootballDailyGOAL! ARDA GÜLER from outside the box! 🇹🇷
IG
@bleacherreportAustralia struggling for possession in midfield
REDIT
r/soccerTürkiye 1-0 Australia · Live thread (87 comments/min)
OPTA
data feedxG: TUR 1.42 · AUS 0.31 · possession 58/42
X
@goalMatch of the night candidate already? Wow.
X
@BBCSportÇakır produces a stunning save from the spot!
TT
@futbolclipsSlow-mo of the goal already trending
X
@SkySportsWhat an atmosphere at BC Place — the Türkiye fans bringing it
X
@FabrizioRomanoArda Güler. World class from a 21-year-old. Here we go. 🦅
X
@goalRED CARD! Australia down to 10 men — game on
IG
@onefootballTürkiye on the front foot, looking comfortable
Stage 02 · Moments
From the firehose, only what's worth saying.
Brand Reflex extracts signal from noise — narrative spikes, key plays, brand-relevant angles. Six moments emerge from 1,200+ signals per minute.
1,247 signals / min
→
6 moments worth attention
0' · Pre-match
Kits ready, hearts ready
12'
Off the post — chance missed
★ Featured
45+1'
GOAL — Arda Güler from outside the box
47' · HT
Halftime — Türkiye 1-0 up
58'
Çakır save — penalty denied
65' · LIVE
Australia red card — man advantage
The featured moment GOAL · Arda Güler is up next — let's see how it gets validated.
Stage 03 · Validation
Every moment, read by your audience before a draft exists.
A synthetic focus group of brand-aligned personas reviews the moment in seconds. Cultural fit, voice match, sensitivity flags — all checked.
45+1' · GOAL
Arda Güler from outside the box
MOM-260613-046 · Türkiye 1-0 Australia
M
Maya · 28Casual fan
J
James · 45Stats analyst
K
Kenan · 32Diaspora · Berlin
S
Sofia · 22Gen-Z meme lord
R
Robert · 55Long-time supporter
A
Aisha · 30Brand strategist
Persona feedback · 6 of 6 in
VALIDATED
M
MayaCasual fan
"Feels like the night's biggest moment."
+0.94
J
JamesStats analyst
"xG impact is huge — that's a model-breaker shot."
+0.95
K
KenanDiaspora, Berlin
"WhatsApp groups are exploding right now."
+0.93
S
SofiaGen-Z meme lord
"ARDA. INTO. THE. NET. This is THE post."
+0.97
R
RobertLong-time supporter
"Reminds me of 2002. This kid is special."
+0.99
A
AishaBrand strategist
"On-voice, no risk flags. Ship it."
+0.84
Stage 04 · Content
One moment, every placement it shows up in.
Tweet copy in the feed. Square in Instagram. Vertical on TikTok. Banner in an article. Billboard in the city. The same moment, tuned for the surface it lives on.
𝕏 — Text post
In-feed mobile
←Post
Some shots leave a mark.
This one left a memory.
8:47 PM · Jun 13, 2026
1.2K Replies8.4K Reposts32K Likes
💬↻♡↗
𝕏 — Image post
In-feed mobile
←Post
Some shots leave a mark.
8:47 PM · Jun 13, 2026
2.1K Replies14K Reposts58K Likes
💬↻♡↗
📷 Instagram — Square
Feed · sponsored
t
trace.
♡💬↗⊞
128,492 likes
trace. Some shots leave a mark.
2 hours ago
▶ TikTok / Reels
For You · sponsored
FollowingFor You
♡2.4M
💬32K
↗11K
♪
@trace
Some shots leave a mark. ✨
♪ original sound · trace
🌐 Display banner
In-article · DV360
Sport · Live
Türkiye 1 - 0 Australia · Goal!
Advertisement
🏙 Digital out-of-home
Programmatic OOH · 12 cities
● Live · transit + lifestyle inventory
Stage 05 · Publish
One moment, every channel. Owned. Paid. Programmatic.
Each asset routes to the channel where it belongs — your owned social, your paid social budgets, your DSPs and OOH networks. Status pings back as it goes live.
Owned channels
Brand-controlled handles · organic reach
@brandreflex on X
→ Post · 2.4M followers
Instagram
→ Feed + Story · 1.8M
TikTok
→ Vertical · 920K
YouTube Shorts
→ Vertical · 480K
Brand site / blog
→ Featured story tile
Paid social
Boosted reach · audience-targeted spend
Meta Ads
→ FB + IG · auction-bid
X Ads
→ Promoted post · @ +18-44 sports
TikTok Ads
→ Spark Ad · UGC-style
LinkedIn Ads
→ Sponsored content · B2B angle
Programmatic + DOOH
Display + OOH · DSP-routed
DV360
→ Display 728×90 · brand-safe pmp
TheTradeDesk
→ Native + responsive · OOH PMP
JCDecaux DOOH
→ 12 cities · transit + lifestyle
Spotify Audio Ads
→ Match-window targeted · 30s
Roku / Samsung CTV
→ 15s pre-roll · highlight inventory
Stage 06 · Measurement
Every asset, ranked. Every outcome, learned.
Performance flows back into the engine. The reflex gets sharper every match — voice, persona weights, channel priors all tuned by what actually worked.
Total impressions
9.6M
↑ 187% vs typical match-day post
Engagement rate
8.4%
↑ vs brand baseline 2.1%
Brand sentiment Δ
+0.32
vs pre-match window
Time to publish
3m 18s
moment → live, average
| # | Asset | Channel | Impressions | Engagement | Sentiment Δ |
|---|---|---|---|---|---|
| 1 | Goal — vertical short | TikTok | 1.2M | 11.2% | +0.41 |
| 2 | Goal — X post | @brand X | 2.4M | 8.4% | +0.32 |
| 3 | Goal — IG square | 1.8M | 6.7% | +0.28 | |
| 4 | Goal — DOOH billboard | JCDecaux · 12 cities | 380K (in-person) | — | +0.18 |
| 5 | Goal — display banner | DV360 · programmatic | 4.1M | 1.8% CTR | +0.12 |
Outcomes feed the next moment.
The reflex sharpens with every match.
See it on your next live event →
The reflex sharpens with every match.